Cookie Policy

How We Use Cookies

“Cookies” are small text files that are placed on your device when you visit a website. They are widely used to make websites function properly, improve user experience, and provide information to website owners.

At PureShine, we use cookies to:

  • Ensure our website works correctly
  • Improve performance and user experience
  • Analyse visitor behaviour
  • Support marketing and advertising efforts

Cookies do not give us access to your computer or any information beyond what you choose to share with us.

What Cookies Do We Use?

1️⃣ Essential Cookies

These cookies are necessary for the website to function properly. They cannot be switched off in our systems.

Examples:

  • Session cookies
  • Security cookies

2️⃣ Performance & Analytics Cookies

We use Google Analytics to understand how visitors interact with our website and improve our services.

Google Analytics may use cookies such as:

  • _ga
  • _ga_*
  • _gid

These cookies help us understand:

  • How visitors arrive at our website
  • Which pages are most visited
  • How long users stay on pages

You can read Google’s privacy policy here:
https://policies.google.com/privacy

3️⃣ Functionality Cookies

These allow the website to remember choices you make (such as language or region).

Example:

  • has_js (used to detect if JavaScript is enabled)

4️⃣ Marketing & Advertising Cookies

If we run advertising campaigns (e.g., Google Ads, Meta Ads), cookies may be used to:

  • Measure campaign performance
  • Show relevant ads
  • Track conversions

Managing Your Cookies

Most browsers allow you to control cookies through settings.

You can:

  • Delete existing cookies
  • Block cookies
  • Set notifications before cookies are stored

Please note that disabling some cookies may impact website functionality.

🔐 Privacy Policy

This Privacy Policy explains how PureShine collects, uses, and protects your personal data.

We are committed to protecting your privacy and ensuring transparency in how we process your information.

This policy is compliant with the General Data Protection Regulation (GDPR) where applicable.

1. Who We Are

PureShine is a professional cleaning service provider.

For any privacy-related enquiries, please contact us at:

📧 info@pureshine.co.uk
📍 [Insert business address]

2. How We Collect Information

We collect personal data in the following ways:

Information You Provide Directly

  • When you submit an enquiry form
  • When you request a quote
  • When you contact us by phone or email
  • When you book a service

Automatically Collected Information

When you visit our website, we may collect:

  • IP address
  • Browser type
  • Device type
  • Pages visited
  • Time spent on website

3. What Information We May Collect

We may collect:

  • Full name
  • Email address
  • Phone number
  • Address
  • Service details
  • Contact preferences

In limited circumstances, we may collect information related to health conditions if necessary for service delivery (for example, allergy considerations). This will always be handled with strict confidentiality.

4. How We Use Your Information

We use your information to:

  • Provide requested services
  • Respond to enquiries
  • Send quotes and invoices
  • Improve our services
  • Maintain customer records
  • Send marketing communications (only where consent is given)

5. Legal Basis for Processing

We process personal data under the following lawful bases:

  • Consent
  • Contractual necessity
  • Legitimate interest
  • Legal obligation

6. Sharing Your Data

We do not sell your data.

We may share your information with:

  • Payment providers
  • IT service providers
  • Legal or regulatory authorities if required

All third parties are required to respect the security of your data.

7. Data Security

We implement appropriate technical and organisational measures to protect your data.

However, no internet transmission is ever 100% secure.

8. Data Retention

We retain your personal data only as long as necessary:

  • To fulfil contractual obligations
  • For accounting/legal requirements
  • For legitimate business purposes

9. Your Rights

Under GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion
  • Restrict processing
  • Data portability
  • Object to processing
  • Withdraw consent
  • Lodge a complaint with the ICO

10. Marketing Communications

If you are an existing client, we may contact you regarding related services under legitimate interest.

You can unsubscribe at any time by contacting us.

11. Changes to This Policy

We may update this policy from time to time. Please check this page periodically.

12. Contact Us

For any privacy-related queries: